Sales & Marketing

January 27th, 2025

12 Ways to Build Your Reputation and Personal Brand

Building a positive reputation doesn’t require a big budget, but creativity, authenticity, and consistent effort are essential. Most cafe and restaurant owners are the ‘main characters’ in their…

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January 22nd, 2025

How to Maximise the ‘Extra Saturday’ in a Long Weekend

Long weekends are when customers want to relax and celebrate. With planning, creative promotions, and a focus on profitability, this can be one of your most lucrative trading…

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January 13th, 2025

Celebrating International Women’s Day in Hospitality – 8th March

Use International Women’s Day on 8th March to celebrate staff, customers and community – in 2025, it’s on a Saturday. Here are simple ways to mark the occasion…

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December 17th, 2024

How to Gather Positive Reviews for Your Restaurant or Cafe

Celebrations and holidays are a great time to boost your online reviews by tapping into the good mood and holiday spirit – and there are opportunities to ask…

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November 18th, 2024

How to Share Your Annual Highlights With Customers

It’s time to share the year’s restaurant highlights, one by one, on social media or all together in a blog or newsletter. This is a great way to…

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October 16th, 2024

40 Ways to Increase Average Customer Spend

The formula for Average Customer Spend is easy: if your weekly sales are $20,000 and you serve 1000 customers, then ACS is Sales/Customers = $20 per person. It’s…

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